I presented on this topic at the seminar held by Bombay Chamber of Commerce on the 27th of November, 2009. I have embedded the slide deck with this blog. Key take-aways were:
- Social media is ‘not free’
- Content still remains the king
- Social Media Vs. SEM - can co-exist together
Social Media for Marketing and Corporate Communication
Some of the slides in the deck may not be self-explanatory. Write to me at saba@djargon.com in case you need any additional information.

December 10th, 2009 at 9:26 am
Hi Saba,
This is a wonderful and unorthodox presentation and in fact, one of the best that i have seen so far in my online marketing career. Now I will be more streamlined in my approach towards social media as a marketing platform.
Thanks Again
Padamesh